Greenstar User Guide

Tools used in this project:

Probelm

Greenstar, a CBD balm product retailer, identified a challenge concerning some of their older customers. These customers were complaining about the lack of results from using the CBD balm due to their limited knowledge on its proper usage. Greenstar recognized the need to address this knowledge gap and enhance their customers' understanding of CBD balm application.

Solution

In collaboration with Greenstar, customers, and product experts, I devised a comprehensive plan to develop a product user guide to address the lack of knowledge among older customers. By providing these customers with the basic concepts of CBD balm usage and healing benefits, I aimed to empower customers with the necessary information for achieving optimal results.

Process

Throughout the development process, I worked closely with Greenstar to ensure that the user guide aligned with their objectives and requirements. The user guide provided key information, directions, and step-by-step instructions on using CBD balm for various healing purposes. It also included designated areas where customers could ask questions and provide feedback, fostering ongoing engagement and support. By utilizing the SAM model of design, I successfully created a comprehensive user guide that empowered Greenstar's customers, particularly older individuals, with the knowledge and understanding of CBD balm usage for healing purposes. The rigorous development process, from initial preparation to iterative refinement, ensured the creation of a user-friendly and informative resource that addressed the clients' specific needs.

Results

The user guide I developed  for Greenstar, a CBD balm product retailer, has had outstanding results, decreasing user errors and providing valuable support to the client. By addressing the lack of knowledge among older customers regarding CBD balm usage, the user guide has significantly enhanced the customers' understanding and satisfaction with the product. The comprehensive user guide has empowered Greenstar's customers to achieve optimal results by providing them with key information, directions, and step-by-step instructions for using CBD balm for various healing purposes. By following the guide, users have experienced a significant decrease in errors and gained confidence in their CBD balm application techniques. This has contributed to improved customer satisfaction and increased trust in Greenstar's product offerings.

Reflection

The development of the online user guide for Greenstar's CBD balm usage provided me with valuable insights and learnings. Working on this project allowed me to gain expertise in using Articulate Rise, a cloud-based eLearning authoring tool. I learned to leverage its features to create visually appealing and user-friendly online user guides. I appreciated the flexibility and ease of use that Articulate Rise offered in organizing and presenting content. I recognized the significance of visual graphic elements in enhancing the user guide's effectiveness. I learned to select and design graphics that conveyed information clearly and engaged the users. By incorporating visually appealing images, diagrams, and illustrations, I ensured that the user guide was visually appealing and contributed to better understanding and access to the content. Along with the technical skills I developed, through working with with Greenstar's customers and subject matter experts I learned a lot about creating user accessible material. By actively involving the target audience and industry experts throughout the development process, I gained a deeper understanding of their needs, preferences, and pain points. This knowledge was invaluable in creating a user guide that effectively addressed the users' concerns and delivered the required information in a user-friendly manner. I had to consider various technical accessibility aspects during the project. I recognized the importance of ensuring that the user guide was accessible to individuals with diverse needs, such as those with visual impairments or limited technological proficiency. By adhering to accessibility guidelines and implementing features like alternative text descriptions for images, clear navigation, and compatibility with different devices, I ensured an inclusive user experience.

Continued Project Updates

As the project unfolded, I identified areas for potential improvements and additions for future courses. I acknowledged the value of incorporating more interactive elements and scenarios in the user guide to facilitate a hands-on learning experience. This could involve interactive quizzes or simulations that allow users to practice CBD balm application techniques in a safe and guided environment. Furthermore, I recognized the potential for integrating a discussion forum or community platform within the user guide. This would provide users with the opportunity to connect with one another, ask questions, and share experiences related to CBD balm usage. Such a social element would foster engagement, knowledge sharing, and a sense of belonging among Greenstar's customers.

Reviews

“Haley's contributions to the project were exceptional, especially in their understanding and support of our older customers. She exhibited great care and empathy, taking into consideration the unique needs and challenges faced by this customer segment. Her approach was tailored to ensuring the user guide was accessible and comprehensible to customers of varying abilities."

CEO

“Haley's expertise in working with older customers was evident in her approach to the project. She conducted in-depth research to understand the specific knowledge gaps and concerns faced by us. By leveraging this knowledge, Haley crafted a user guide that not only addressed our questions but also empowered us to use CBD balm confidently and effectively."

Customer

"Accessibility was a key consideration throughout the project, and Haley's efforts in this area were commendable. She took into account the different abilities and technical accessibilities of our customers, ensuring that the user guide was designed to be easily navigable and understandable. By incorporating features such as clear formatting, readable fonts, and alternative text descriptions for visual elements, she made the user guide accessible to customers with diverse needs."

President of Sales

Preparation

I initiated the project by gathering background information and brainstorming ideas in collaboration with the client and subject matter experts. This process facilitated a deep understanding of the client's goals and objectives. Together, I developed a rough prototype that outlined the core concepts to be included in the user guide.

Iterative Design

During this phase I worked closely with the client to create a project outline that defined the structure, content flow, and learning objectives of the user guide. A rough storyboard was developed, highlighting the key sections and visuals that would enhance the learning experience. Additional design work, such as graphic elements and multimedia assets, was also identified and incorporated to improve engagement.

Iterative Development

The iterative development phase involved the creation of a testable prototype, which underwent multiple rounds of refinement to ensure its effectiveness. I focused on continuously updating and fixing any bugs or issues identified during testing. The iterative development process consisted of the following stages:

Alpha

The first final draft of the user guide was developed, incorporating the initial design and content elements. Feedback from user testing and client input was considered to refine the user guide further.

Beta

After addressing any issues identified during the alpha version, I proceeded with the development of the beta version. This final round of improvements and adjustments aimed to create a more polished and refined user guide experience.

Gold

The gold version represented the final finished version of the user guide, which was fully interactive and ready for implementation. It incorporated all the updates and enhancements made during the iterative development process. The gold version ensured a comprehensive and user-friendly resource for Greenstar's customers, allowing them to navigate the CBD balm usage process effectively.

Features

  • Downloadable user guide
  • Product feedback survey

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